About Us
Rooted in Tradition, Inspired by Modern Living
At Novolive, we believe that olive oil is more than just an ingredient — it’s a lifestyle. Born from a passion for health, simplicity, and elegance, our mission is to redefine the way you experience olive oil.
In the heart of the ancient world, atop the hills of Pergamon—a city celebrated for its grandeur and knowledge—stood the Asklepion, a sanctuary dedicated to Asklepios, the god of healing. Pilgrims from across the Mediterranean traveled here, seeking wellness, wisdom, and renewal. Surrounded by the rich soil of Anatolia, olive trees flourished, nurtured by the sun and offering fruits known for their profound health benefits—a legacy of well-being that has transcended generations. Rooted in this tradition but inspired by modern living, Novolive brings you a curated selection of premium-quality olive oils and artisanal products that elevate everyday moments into extraordinary ones. Honoring this legacy through the vision and journey of our founder, Necdet Küçükbay, whose experience in the industry began in 1965, Novolive bridges the timeless harmony between nature and modern life and and offering vitality and renewal in every drop. By blending our experience with modern technology production methods, we ensure that every product we create is of the highest quality, delivering the most qualified benefits to enhance your well-being. From the golden hills of Bergama to your table, we redefine olive oil as more than just an ingredient —it’s the essence of living well.